Packaging and Merchandising Design / Project 1 - Label Redesign
Week 5 - Week 7 (20/10/25 - 03/11/25) Felice Jolin (0373636) Packaging and Merchandising Design / Bachelor of Design (Hons) in Creative Media Project 1 - Uncle Jeff Kombucha Label Redesign TABLE OF CONTENT Lectures Instruction Project 1 Feedback Reflection LECTURES Lecture notes available in Exercise 1 and Exercise 2 back to top INSTRUCTION Module Information Booklet back to top PROJECT 1 Click here to drive folder for illsutrator file In project 1, we were assigned to create a label that is shelf-ready, distinctive, and clearly communicates the product's local authenticity, artisanal quality, and unique flavoring to the intended consumer. We were to redesign label for Uncle Jeff Kombucha as the current label lacks a clear, professional visual identity and does not effectively communi...